Leave a Commenton Your Best Salesperson Is Your Biggest Liability
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September 29, 2026
For six years, one zonal sales head at an auto components company was the name every review meeting opened with. His region ran nearly double the company average, year after year, quarter after quarter, without…
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September 25, 2026
A friend of mine runs a mid-sized company — nothing glamorous, industrial components, the kind of business that quietly crosses a few hundred crores a year and nobody outside the trade has ever heard of…
Leave a Commenton If You’re Competing on Price, You’ve Already Lost
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September 17, 2026
A friend of mine runs a mid-sized company — nothing glamorous, industrial components, the kind of business that quietly crosses a few hundred crores a year and nobody outside the trade has ever heard of…
Leave a Commenton The Coverage Gap: 40% of Your Market Has Never Seen Your Product
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September 7, 2026
A mid-sized hardware and sanitaryware manufacturer once told me his coverage was solid. Three visits a week per beat, every route mapped, targets mostly met. Sounded fine. So I asked him something simple: how many…
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